Color & Style
Whatever your shade, our color specialists understand that your hair color is an expression of your style and your personality, and we’ll work with you to create the perfect shade. Our cut and color work has been recognized repeatedly by Boston magazine’s Best of Boston.
Ideal for anyone looking to add texture or volume, our hair extensions blend into the hair, leaving it impossible to tell where your natural hair ends and the extensions begin.
We take products seriously and are proud to offer the very best hair and beauty lines to help you maintain your cut and color work at home. We currently carry Aquage, Biolage, and Kerastase
Nicole WelchSalon Coordinator & Stylist
Our salon manager is the fourth generation in her family to become part of the industry that she has loved since she was a child. She uses her extensive knowledge of hair color and cutting techniques to bring out a woman's beauty and confidence. Nicole is also an Artistic Educator for Matrix, and loves to share her passion with other hairstylists! Follow her on Instagram @Nicolewelch_matrix!
Donna likes to say “there are no limitations when it comes to hair.” A National Educator for Aquage, Donna has spent several years traveling the country teaching at hair shows and salons on a range of hair subjects, from long hairstyling to precision cutting and coloring. In the salon, Donna creates beautiful colors ranging from rich brunettes to bright blondes and everything in between. Come see Donna for balayage, highlights, and breathtaking haircuts that are completely personalized to you and your individual style! Follow her on Instagram @DonnaHlhair!
Olivia spent over a decade working with the world renowned Scott Cole in his Atlanta salon. Known for precision and her ability to create styles that range from extremely sophisticated to the more cutting-edge—not to mention her Southern charm—her work can only be deemed as an art. She specializes in gorgeous cuts and colors. A visit to Olivia is a pampering experience you don't want to miss!
Manuela’s artistic vision, paired with her impeccable eye for color, assists her in creating the most vibrant of blondes to the deepest brunettes. Although her gift for precision cutting has deemed her the “curly hair specialist,” she is an expert with all hair types.
Hope grew up in the hair industry, as her mother is also a stylist. She has been part of the team at the Loft for 2 years. Her specialty is beautiful color and updo's. Her great eye for color, commitment to her client's needs and wants and her great sense of humor will keep you coming back for more. Check her out on instagram @HopeDuBoisHair!
Erika JarvisStylist & Extension Specialist
Whether it’s funky, avant garde color or natural highlights, Erika is your go-to stylist. As one of the most varied stylists at The Loft, she leads the pack in all forms of hairdressing: color, precision cuts, and extensions. Erika creates magic with extensions, and completely transform someone's entire look! Follow her on Instagram @ErikaShears!
Soula has been an active member of the beauty industry for more than 14 years. Anyone who knows Soula knows she is a perfectionist, having sought extensive training in her spare time from industry leaders at Matrix, Aquage, and Aveda.
New Jersey-native Samantha spent five years as a hairstylist there before relocating to Newbury Street years ago. Regular education classes help her stay up to date with the latest trends; while attending the Redken Exchange in New York City, she discovered a passion for hair color. Follow her on Instagram @samanthajp_hairstylist!
“I love everything about color,” says Olivia, “but blondes are more fun!” Olivia graduated from the Paul Mitchell Academy, where she was able to build a strong foundation before furthering her skills and perfecting her craft on Newbury Street. Not only will Olivia's color creations make heads turn, but her styling techniques are what really stop traffic. If you love beautiful bouncy waves, and the latest type of braiding; a visit to Olivia is a MUST! Follow her on Instagram @oliviaestelle_hairstylist!
Rachel has had a passion for beauty for as long as she can remember, and loves every aspect of it! With extensive training from Aveda, Aquage, and Matrix, Rachel has really blossomed into such a vital part of our team at the Loft. She is also an Artistic Educator for Matrix, where she teaches and inspires other hairstylists throughout New England. Rachel won Best of Boston for Brunette Colorist in 2015 and was awarded Top 30 colorists under 30 in the country by The Colorist Magazine. Check out her instagram @RachelGrahamHair
Famous for finishing her flawless color with a fabulous blowout, it’s no wonder Vanessa has been nicknamed Boston’s “Hollywood” hairstylist. From voluminous curls to sleek and straight she’ll leave you with hair that makes a statement every time! Follow her on instagram @Vanessalinquatahair!
Stella is one of The Loft's stylist who does it all, and is always thirsty for more! She is one of the youngest stylists frequently requested to style editorials for local magazines’ photo shoots. Her work has appeared in Boston Weddings, The Improper Boston, and Boston magazine. When Stella isn't using her experiences from Vidal Sassoon cutting academy and extensive training through Aquage and Matrix to give her clients beautiful and individualized haircuts and colors, she is traveling as an Artistic Educator for Matrix! Her passion and ambition is something that is admired by everyone around her. Follow her on Instagram @CStella!